They may have sold some three million albums, but there is no doubt that Welsh metalcore outfit Bullet For My Valentine have never really lived up to the promise of their first two albums. Although their debut, ‘The Poison’ is the most regarded by many, for me it was 2008’s ‘Scream Aim Fire’ which really grabbed my attention, and I was convinced we would be hearing a great deal more from this band. However, although they have a considerable fan base, the critics have never been hugely supportive over the years, due in no small part to some inconsistent releases. This is their seventh studio album, and while the first three are all well worth hearing and enjoying, the last three not so much, so what would this be like?

It starts with the age-old concept of playing snippets of songs in the background as if someone was playing the radio, but whereas the concept worked well for both Pink Floyd and Kiss, here it just drags which made me wonder what the rest was going to be like? It takes a full 90 seconds for “Parasite” to kick in properly, and when it does then the introduction is (somewhat) forgiven (although it is pointless). Here we have Matt Tuck doing what he does so well, leading the band on a headlong journey of aggression and power, linked in tightly with Padge as they have been since the very beginning, while drummer Jason Bowld is all over the kit, throwing in triplets and nice kick drum while bassist Jamie Mathias provides the platform for everyone to build on.

There is not much room on here for peace and quiet, but they understand the need for dynamics, so we get breaks in some songs, a more peaceful introduction there, a touch of djent here, and there are times when there is plenty of space and others when it is a wall of sound. To my ears this is easily their best album since ‘Fever’, and a nice return which metalheads will surely enjoy.

Rating: 7/10

Links:
https://bulletformyvalentine.com/
https://www.spinefarmrecords.com/